ÖZNEL NORMUN SATIN ALMA NİYETİ İLE İLİŞKİSİNDE YEŞİL OTEL BİLGİSİNİN ARACILIK ROLÜ: MANAVGAT’I ZİYARET EDEN TURİSTLER ÜZERİNE BİR ARAŞTIRMȦ, 5406-5424
The Mediating Role of Green Hotel Knowledge in the Relationship Between Subjective Norm and Purchase Intention: A Study on Tourists Visiting Manavgat
Erkan Kadir ŞİMŞEK